AboutI currently serve as Director of Communications and Digital Strategy for Saint Paul Public Library and a freelance writer and communications consultant. With 14 years of experience in the field, my specializations include creative, multifunctional content and thoughtful, holistic marketing and communications plans that are mindful of resources and focused on strategy and results.
Please view samples of my digital content, magazine articles, and marketing materials, and consider me for projects including:
Strategy Development -- Develop and execute integrated, custom marketing and communications plans based on thorough brand, industry, and market research that clearly deliver key messages, confirm credibility, speak to the target market, motivate action and engagement, and cement loyalty.
Writing Across Platforms -- Create quality content for print, digital, video, email, social media, and event collateral. Plan, develop, and manage print and digital content to work together, attract audiences, encourage interaction, and improve user experience.
Project Management -- Coordinate with creative professionals (writers, designers, web developers, illustrators, videographers, etc.), printers, agencies, and vendors to plan and implement marketing/communications strategies, publications, advertising, and promotional activities.